All the dog news you'll obsess over, in your inbox twice a month.
Today - Fi unveils a revolutionary GPS and health tracker that transforms any collar or harness into a comprehensive pet safety system. Fi Mini weighs just 0.56 ounces, making it the lightest, smartest tracker...
You may be counting down to the fireworks finale, but your dog has no idea what’s coming or when it’ll end. Here's how to help.
Other smart collars just track. The all-new Series 3+ truly understands. So let’s dig into what makes our newest collar the most advanced smart collar ever built.
Every year on April 23, National Lost Dog Day shines a spotlight on the unfortunate fact that 1 in 3 pets will go missing in their lifetime.
Walking your dog isn’t just a daily routine—it’s an opportunity to bond, explore, and keep both of you active. That’s why National Walk Your Dog Day is a big deal.
At Fi, our mission has always been to keep dogs safe and healthy by empowering dog parents with the smartest tech for daily dog care. Today, we’re expanding that mission with the launch of Fi Supplements.
Your best friend is always up for an adventure. Why not make 2025 the year you tackle resolutions together?
With a distinguished career in digital media, marketing, and commercially-focused brand development, Suzanne brings a wealth of experience to FI that will be instrumental in guiding the businesses' strategic growth and innovation.
Black Friday is just around the corner, and we've partnered with some of our favorite makers to bring you exclusive deals.