DOGFLUENCERS: Meet Daisy, Calgary’s Instagram Famous Red Tri Mini Australian Shepherd

Welcome to the ultimate destination for dog enthusiasts and social media mavens alike. At Dogfluencers, we're passionate about showcasing the best and brightest in the world of four-legged fame.

Whether you're looking for adorable photos, heartwarming stories, or expert tips on how to turn your own pup into a social media star, we've got you covered.

Today we got the honor of interviewing Sandy (Daisy's Human). You can find a direct link to their Instagram here.

Here is their story:

Can you tell us about your journey to becoming a dog influencer? What inspired you to start sharing your dog's adventures on social media?

Wu: We were late to the game, and actually started her Instagram when she was a year old as we had so many cute photos of her piling up and wanted somewhere to post them. It started as an account to just keep memories of cute photos of her and funny videos, but turned into so much more! As her account started to grow, we were nervous at first with a growing audience and wanted to stay true to ourselves. Now we have such a loving community of supporters and couldn't imagine life any other way!

What do you think sets your dog apart from other dogs on social media? What makes them unique or particularly interesting to your followers?

Wu: Although Mini Australian Shepherds aren't exactly rare these days, when we started her Instagram we didn't see a lot of accounts at first. Her brown & white fur colouring is also so unique, especially within our city as people always comment on her luscious "coffee coloured" coat. Daisy is one of the most loving and cuddliest dog you'll ever meet. Her encapsulating smile and cute personality, especially in funny poses, sets her apart as she just radiates happiness. Even just walking down the street, she smiles at everybody and we see the joy it gives people. She's a tiny ball of cheerfulness we want to share on social media and make their day.

How do you come up with ideas for your dog's posts and content? Do you have a specific creative process?

Wu: A lot of Daisy's content ideas actually come to us in random conversations throughout the day. My partner and I always say "wouldn't it be funny if she did this!" and boom, a new idea is born. We try to be ourselves when posting and not always follow trends, keeping it natural and funny. At the end of the day, although we love to see her account grow, it is memories for us as a family.

Have you ever faced any challenges or negativity on social media, and how have you dealt with it?

Wu: We've been lucky enough not to deal with any negativity as we have built a very supportive and loving community for Daisy. We try to spread love anywhere we can and make her page a positive place!

What advice would you give to someone who wants to start their own dog influencer account or share their dog on social media?

Wu: Share what makes you happy and smile when you post these memories of your dog! Comparison is the biggest enemy when it comes to dog accounts like how many followers you have, engagement, ambassadorships, etc. All these things don't matter at the end of the day as you should post what YOU want to post. You'll build an audience based on what's genuine to your pup and their niche personality will click with other people.

How has your dog influenced your life outside of social media?

Wu: Being a dog mom has truly been the best addition to my life I could ever ask for. It's simple things like I can't imagine going to dog friendly places without her as I always think "I wish we brought her with us!" Daisy has pushed us to explore outside a lot more, like walking in new areas of our city, taking advantage of sunny days, or even just a car ride with her. We try to find activities that we think Daisy would like as seeing her experience new places brings us the utmost joy.

Can you tell us about a particularly memorable or funny moment you've had with your dog during one of your photo shoots or adventures?

Wu: We try and get Daisy to smile for most of our photos as her smile is the cutest thing! However, we didn't realize how much work goes into getting her to smile. We play with her for a bit before photoshoots so she's happy and ready for us to snap pics with her tongue out. A funny moment was during our Valentine's Day photoshoot; we wanted to sprinkle this heart confetti on her as she's smiling up at us, but didn't think she would want to eat it. Over half the photos we took were of her chomping at the heart confetti which made it not only stressful, but hilarious! We were dying of laughter looking at the photos afterwards.

What is your favorite thing about being a dog influencer?

Wu: There are so many amazing parts of being a dog influencer as not only does it build a loving community of friendships from all over the globe, but we also get the opportunity to work with brands we use on the day to day! We didn't know that being an ambassador of a brand was possible, so being able to rep these companies we love is unreal. Ever since starting her Instagram account, we've met one of our bestest friends we couldn't imagine not having and we're so grateful this platform has brought us together. It's also a crazy experience to be friends with dog parents in other countries, being so far away from each other yet feeling so close in our tight-knit community.

Lastly, what's next for you and your dog on social media? Any exciting plans or projects in the works?

Wu: We would love to do more road trips with Daisy, or even flights, as there's so many places in the world I would love for her to see. Now that she's older, we feel more confident travelling with her as we wanted to make sure she was trained because she can be anxious at times. As for projects, we would love to work with more brands that align with our values and bring Daisy joy and fulfillment. Ultimately, we want to keep doing what we're doing and see where the journey takes us!